If you’re selling electronics or video games, you’d want to call out the functionality of the item and if it has been tested along with any noteworthy cosmetic observations including cosmetic damage, missing pieces, discoloration, and the like. While detailed pictures will go a long way, it’s always best to call out any high (or low) points within your item description. This typically looks like covering the functionality and condition of the item in as much detail as you can. Now that you’ve set the stage with what exactly is included, you can get into the item specifics. You don’t need to detail them in the first section, but it never hurts to explicitly call out than an item is “incomplete” or “being sold as-is for parts or repair” right from the get-go to save yourself from misunderstanding down the line. If you’re selling books, you’d want to call out the title, author, publisher, publish year, edition, binding, and the like.Īt the same time, the very beginning of the item description is where you want to call out any functionality defects, missing pieces, damage, or other flaws that you definitely don’t want the buyer to miss.

If you’re selling clothing, you’d want to call out any brands, sizes, measurements, colors, clothing types, and the like.

You may be open to that (or it could make perfect sense within your market), but you don’t need to share details beyond what’s physically on or in the item. You can list out stuff like compatibility and other more technical details, but keep in mind that doing so could encourage buyers to reach out to you with advanced questions. If you’re selling electronics or video games, you’d want to call out any models, model numbers, storage sizes, colors, and the like.

Think about what you would want to know if you were thinking about purchasing the item and make sure that those points are front and center in your item description. Typically, they’re scanning the description looking for a couple key details about the item. Let’s be real, it’s unlikely that a buyer is going to read your entire description (if any of it). Start Your Description with Basic Item Details You’ll also find some templates at the end that put this theory into practice. eBay also isn’t too helpful with your description during the listing process, as they simply take your item title and throw it in the description by default.īut I gotchu! Here are some pro tips for writing awesome eBay item descriptions that help you be transparent with your buyer while covering your bases (and appealing to the eBay search algorithm). Whther you’re brand new to eBay selling or looking to optimize your existing listings, it can be tough to craft a winning eBay item description.

Template description ebay